“Savings” That Could Cost You EVERYTHING

“Savings” That Could Cost You EVERYTHING

Are you a business leader constantly on the lookout for ways to boost revenue and streamline costs? Implementing AI tools, shopping services, and optimizing operations are fantastic strategies to achieve this. However, when it comes to cybersecurity, skimping on antivirus or firewall software is a risky move you don't want to make.

In our latest blog post, we discuss why relying on free antivirus or firewall software can harm your business. A quick 10-minute call with our team could be the wisest investment you make this year. Let's chat and ensure your business stays protected and thriving!

Free software often lacks necessary features and is limited in what it can detect.

Free antivirus software and firewall solutions can protect your business against some known viruses but not all of them, and they likely won’t have the ability to protect you against other comprehensive threats, like malicious files, unknown or unidentified threats and more. Cybercriminals are constantly rolling out new and “improved” viruses to trick even the most robust security solutions, which makes it difficult to believe that free, infrequently updated antivirus solutions could offer the level of protection needed to keep you secure.

There’s no such thing as a free lunch.

While free cybersecurity solutions sound like a good way to save a few bucks, you have to stop and realize, these programs will make their money somewhere. The most common ways they make money are through ads, sponsored recommendations and collecting and selling user data. They collect and sell your personal information, like age and gender, and installed apps, to third-party advertisers.

Some free solutions are already infected with malware.

Ironically, these free cybersecurity tools can come with malware already installed to infect your computer upon downloading them. It’s also difficult to determine the difference between real free software solutions and fake ones created by hackers looking to trick unsuspecting business owners who hope to save a buck into downloading an infected version that immediately opens up your network to them.

Free antivirus software is mostly reactive, detecting infections after they’ve happened.

Having cybersecurity solutions in place is important for keeping your data safe. While free solutions can be helpful, they may not be enough to fully protect your network. It's better to be proactive and prevent breaches before they happen. If you are using a free solution, make sure you have a strong recovery plan just in case.

Investing in cybersecurity solutions is not as costly as you might think and can save you money in the long run by avoiding data breaches. If you've been relying on free antivirus or firewall software, it's time to upgrade. Our cybersecurity experts can assess your security risks for free and help you improve your protection. Schedule your assessment by clicking here or giving us a call at 201.492.1900 . Stay safe online!